Monday 10 November 2014

Planning: Final Idea - Ms Begum

Final Idea

 
 
 

 
 
Artist: Chance the Rapper
 
Song title: Lost
 
Genre: Soul, Hip Hop, Rap and R&B
 
I have chosen the artist and the song because I believe that we as a group can represent the artist well and we have a good understanding of the genre to make a music video of this genre. Also it is mainstream and we can make the music video conventional to the music video genre.
 
Video content:

- The artist will be shown to be in love with a imaginary girl, he only sees her when he is listening to the song. There will be a movement of flashbacks out from a picture and in addition it will include pop culture such as dancing and acting.
 
Video structure:

- The video structure will performance and narrative.
 
Why have you chosen this:
 
- Star Image:  I will be using Dyers star image in my music video



Four elements:

Stars as constructions:

  • make them a unique selling point
  • how stars are given a artificial identity


  • Industry and audience:
    • stars are manufactured to make money
    • make the artist the product


    Ideology and culture:
    • need to have your own moral
    Characters and personality:
     
    Mise En Scenes: 

    Two Music video influences:

    1) Chance The Rapper - ''Juice''


     




    2) Cashmere Cat - ''Wedding Bells''


    Cashmere Cat - Wedding Bells (Official) from LuckyMe Studio on Vimeo.

    1 comment:

    1. Ken, the final idea that you plan to go with is discussed in some detail. You provide a brief explanation of what you want to include.

      To improve
      -what have you chosen narrative and performance?
      -how will you follow Dyer's four ideas?
      -MES to be completed

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